Friday, July 04, 2008

Welcome to the “Internet Home Business Ideas and Opportunities” Weblog

Welcome to the “Internet Home Business Ideas and Opportunities” Weblog. This site was created with one purpose in mind; to assist you in building your own Internet home-based business in the most time and cost efficient manner possible. It is to help you be as successful as you possible can as quickly as you possibly can.

Did you know you can create a “profit-generating” home-based Internet Business for less than $49.00 and be up and running in under 30 minutes? In fact, in some cases, I can even show you how to create a “profit-generating” home-based Internet Business for ABSOLUTELY ZERO upfront investment and be up and running in less than 15 minutes…. but I think I’m getting ahead of myself…..

My point is…, I hope to offer my readers tremendous value and insight in these pages and I hope in return, you’ll post your own comments and insights into your own on-line home-based business ventures. I hope to learn just as much from all of you as we stroll along the very profitable Internet Marketing and Affiliate Marketing path.

Imagine a “job” where you could wake up around 8:00am each morning to the smell of fresh brewed coffee (assuming, of course, you have an automatic coffee maker - or a very kind wife or husband), and stroll out of bed in no particular rush. You then proceed to read a bit of the morning paper over coffee or perhaps read the financial news on screen at www.cnbc.com. It’s about 9am now and it’s about time for a bit of exercise so you take a morning run with the dog. You get back, shower and change into some comfortable clothes. It’s about 10:30-11:00 now. Time to get some work done.

So you sit down in front of your computer screen on your desk in your home office, and begin writing. You write for a couple hours, check emails, make a few phone calls to check on your affiliate partners, and then it’s time for a break. You take a long lunch, maybe sit by the pool, log onto one of your websites and check the stats and then back into your home office for about another hour of writing.

Makes for a pretty nice day I’d say.

If someone were to ask me to describe the perfect job, that is surely the answer I would give them. A “job” where you can write from anywhere, anytime you want all the while building your home-based Internet affiliate marketing business.

And that, my dear friends is why I love this business and why I will continue writing about it and helping others to enjoy the same freedoms mentioned above in their own home-based business.

Would you like more hints and tips like this;
Be sure to sign up for my FREE 12-Part Internet Marketing eCourse.
Lesson 1 could be on its way to your inbox in a matter of moments.
Click on Newsletter above to subscribe now.



Here's to your online success!

Thomas A. Hall,
YourInternetBusinessMentor.com


Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Internet Home Business Secrets Revealed: Part 1

Internet Home Business Secrets Revealed:

Do You Know How to Open Your Own Highly Profitable Home-based Internet eBay Business Without Creating a Single eBay Listing – All in Under 15 Minutes Flat Start To Finish with ZERO Investment?

Learn How You can Legally “Steal” Profits away from eBay Power Sellers Every Month.


Sound too good to be true? Well it’s not. Not if you have a little imagination, a little extra time to use that imagination, and lastly, a passion for creating multiple streams of income from your own home-based Internet business.

The ideas I’ll share with you here today will just scratch the surface. I urge you to use a little creative thinking and I’m sure you can expound upon my ideas and produce overwhelmingly successful results. If you need some additional help, be sure to subscribe to my Internet Home Business Ideas Newsletter and get your free “12-Part Massive Online Profits” eCourse today.

So back to my original question….


Do You Know How to Open Your Own Highly Profitable Home-based Internet eBay Business Without Creating a Single eBay Listing – All in Under 15 Minutes Flat Start To Finish with ZERO Investment?


The answer may surprise you.

One could argue China is the world’s manufacturing plant.
Well, eBay is the World’s Marketplace.

Don’t believe me?

If you think Wal-mart is America’s retailer, well take a look at this number:
At any given time, there is an estimated 19 million items listed for sale on eBay. That’s 300 times the number of stock-keeping units in a typical Wal-mart.

  • Do you know the estimated minutes between each sale of an SUV on eBay? 9 Minutes.
  • Do you know the value of goods sold on eBay every second? $2040
  • Do you know the total value of all goods successfully sold through eBay in 2007? $59 billion. Yes that’s Billion with a B. That’s higher than the total GDP of small nations.
  • The most expensive item sold on eBay to date is a private business jet for $4.9 million.
  • There are an estimated 233 million registered users on eBay.

What is my point in all this rambling….

Well my point is my friend; there are a whole lot of people selling their wares on eBay.
And with the current price of gas and the economic outlook not looking much better, I’d bet there’s going to be a whole lot more sellers soon.

How would you like to get a piece of that huge profit generating machine called eBay?

Well you can, and you can do it without ever listing a single item yourself.

That means no listing headaches, no ebay fees you need to pay, etc. All you have to do is a little research.

Here is a brief description of the basic system:

  1. First you sign up for a FREE eBay account – after all – how do you expect to make money from eBay if you don’t actually have an eBay account? Click here to sign up for that right now and then we’ll continue on. Go ahead – I’ll wait….. J
  2. Next, sign up for eBay’s free Affiliate Program. More on that later but you can sign up for that right here….
  3. Browse around eBay for a bit in some of your favorite categories, preferably one that is made up of primarily of expensive items. Some examples of this would be collectibles, autos, antiques, art, coins, etc. Find several Powersellers in this category and view their listings. You want to try and find a Powerseller that looks like they’ve been doing business on eBay for a while and doesn’t look like they’re going anywhere anytime soon – meaning they have an established eBay business going.
  4. If you have a website already, use it to drive traffic to the Powerseller’s auctions using your affiliate ID embedded in the link. If you don’t have a website, sign up for a free Blog at http://www.blogger.com/ or http://www.wordpress.com/. Write short sales descriptions of the listings on eBay and link to the auctions. I’ll describe more sophisticated ways of doing this in another article. If you need help – subscribe to my newsletter above and send me an email.
  5. Lastly, get paid. – It’s that easy. You get paid when someone you sent to an auction successfully purchases that item. You also get paid for any new eBay sign-ups – called ACRUs. It doesn’t get any easier than that. You advertise on your blog or website ebay products for sale, and then if they sell from your referral link, you get the commission – plain and simple.

Essentially you are legally “stealing” commissions right from under the Powerseller’s nose every time one of your referrals creates a winning bid on their auction.

How’s that for an easy to set up, no investment necessary, eBay Internet Home Business Idea?

Would you like more hints and tips like this;
Be sure to sign up for my FREE 12-Part Internet Marketing eCourse.
Lesson 1 could be on its way to your inbox in a matter of moments.
Click on Newsletter above to subscribe now.



Here's to your online success!

Thomas A. Hall,
YourInternetBusinessMentor.com


Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Internet Home Business Secrets Revealed – Part 2:

Internet Home Business Secrets Revealed – Part 2:

Do You Know How to Open Your Own Highly Profitable Home-based Affiliate Marketing Business Without Advertising a single affiliate product – All in Under 15 Minutes Flat Start To Finish with ZERO Investment?

Learn How You can Legally and Ethically “Swipe” the Profits away from your Affiliate Marketing Competitors Right from Under Their Noses.


Sound too good to be true? Well it’s not. Not if you have a little imagination, a little extra time to use that imagination, and lastly, a passion for creating multiple streams of income from your own home-based Internet business.

Hmmmm, does that tag line above sound familiar? Maybe there is a theme going on here….

The purpose of this article, as with many of my articles is to show you how easily you can be up and running with your own Internet Home-Based Business in a matter of minutes. Not only can you be up and running AND actually making money, but you’ll have a true advantage over your competitors. That’s because I remove all the “hype” (well almost) and focus on the nuts and bolts of what you need to successfully run your Internet Home Business.


If you need some additional help along the way, be sure to subscribe to my Internet Home Business Ideas Newsletter and get your free “
12-Part Massive Online Profits” e-Course today.

So back to my original question….


Do You Know How to Open Your Own Highly Profitable Home-based Affiliate Marketing Business Without Advertising a single affiliate product – All in Under 15 Minutes Flat Start To Finish with ZERO Investment?

By far, one of the easiest and most successful Internet Marketing or Affiliate Marketing businesses you can start is an “Affiliate Marketing Products Review Site”.

What do I mean by that?

Well it’s simple;

Lets analyze for a bit what is going through the mind of someone browsing the Internet getting ready to buy something.

When someone decides to pull out their credit card on the Internet and commit to making a purchase, they’ve probably found that product in one of two different ways. They either found it while searching for a solution to a problem via a search engine like Google.com or they came across an incredible offer on the Net while browsing another site of interest – like their favorite gaming site.

Take me for example…just this evening….. I uninstalled my Semantic Norton 360 anti virus software on one of my PCs – I hate that program. So onto the Internet I go searching for a better (and probably free) solution. Virus software found and transaction completed.
I was in search of a solution to my problem of purposely uninstalling my virus software.

When someone gets to your site, you want targeted traffic of people already in the buying mindset. You want people in search of a solution – a solution that you just happen to be able to provide.
You see, this is where it gets interesting.

Typically someone will click on a product from a vendors website and then leave in search of additional information like real customer reviews. So someone types in “Acme Widgets Reviews” in a search engine like Google.com.

Well, just this afternoon, you just happened to write a product review on your Blog titled – what else – “Acme Widgets Product Review”.

So your site (if planned out right) comes up as number 3 on
http://www.google.com/ and the soon to be buyer clicks on your link to read the review.

So lets step back for a second and analyze what we have here and look at why this method is so powerful…


  • We have just published a top product review and got listed high on Google.com for that particular product name.


  • We’re attracting ready buyers in search of a solution to their problem – they just need a little un-biased nudge first.


  • I hate to say they’ve fallen into our trap here – because after all, it’s our intention to offer real value to those customers looking for honest product information…but…they basically have. After all it is our “real” intention is to make money isn’t it, albeit honestly and ethically.


  • So they would-be buyer reads the review, likes what they read and decides to click on your product name to go back to the vendor’s website.


  • And to the website they go, little do they know, however, their actually going to the vendor’s site - via your affiliate link. AND YOU’VE JUST MADE YOUR FIRST SALE.

Now doesn’t this seem a heck of a lot easier to sell a ready and willing customer versus the traditional method of hard selling affiliate products via Cickbank or whatever? For those that prefer the traditional method – don’t get me wrong – that works great also and I’ll be writing more on that later…..


So – now on to the nuts and bolts – after all – we need to get your site set up, it’s been 10 minutes already – 5 minutes left……


1. You go to any free blogging site; Wordpress.com for example and set up a free blog. It will be

http://YourBlog.wordpress.com.

Now technically, I would be remiss if I didn’t emphasize the importance of actually setting up your own domain address like
www.YourDomain.com and simply installing Wordpress on your domain. This site you’re reading now is a perfect example of doing just that.

But – I promised I could get you up and running in under 15 minutes and well… for free.

So… for this example, we’ll use a free site and if you implement this little gem, email me and I’ll show you how to set up your own site under your own domain if you don’t know how.

Now back to my story…

2. Now go to
www.ClickBank.com. Search around the site a bit and try and find a topic that interests you. Maybe it’s products on dog training, home business ideas, Internet Marketing, etc.

3. Do a search under that topic on Clickbank and sort by Popularity. (very simple). You see a number of interesting products by publishers that are just dieing to get affiliates to market for them.

We’re not going to get suckered into that routine. Any old Joe (or Jane) could set up an affiliate site and try to “hard” sell these products all day long.

4. Pick a product that looks like it has a very professional sales letter and web site and genuinely looks like a top rated product.

5. Sign up as an affiliate for that product and get your affiliate ID (URL).

6. Now go to
www.Google.com and do a search for that product’s name or even “Product Name Review” and see what comes up in Google.
My bet is you’ll get a ton of results. Well, now start browsing those links and you’ll be looking for honest and un-biased review comments.

Again I’d be a little remiss if I didn’t say this… but ideally, you would actually buy the product so you know first hand how well it works. If you contact the seller and tell them you’re writing a review of their product, they may even give you a copy for free or for a large discount. You never know unless you try :-)

7. Now compile those comments you found including some of your own insights/comments into the product and post your first Blog entry reviewing the product. JUST THE FACTS.


  • This is un-biased content. Simply offer a professional and un-biased review of the product.

In your review, make sure you mention the product names a few times, and mention the general topic as well (e.g. – Internet Marketing). Do this a couple time.

DO NOT TRY AND SELL THIS PRODUCT IN YOUR POST.

Add a link (your affiliate link) on your post and let the reader click that link for additional information from the Publishers (seller’s) web site.

That’s really it….

I know some of you may be thinking – what good is all this going to do….. why not try the direct sell?

Well, it’s simple – anyone can, and most people will, simply take the affiliate sales page and post it right on their web site. That means there are thousands of identical sites with the same information going for the “hard sell”.

We’re smarter than that… we go for the “soft sell”

We place the product name predominantly on our post, discuss the related field or topic it’s in. What this is doing is using some exact “key words” for that product and triggering search engines to spider your Blog and generate free traffic because you didn’t just put up a bunch duplicate content.

Instead, you wrote a genuine and useful product article/review in your own unique words.

This is How You can Legally and Ethically “Swipe” the Profits away from your Affiliate Marketing Competitors Right from Under Their Noses.


How’s that for an easy to set up, no investment necessary, Affiliate Marketing Internet Home Business Idea?

Would you like more hints and tips like this?
Be sure to sign up for my FREE 12-Part Internet Marketing eCourse.
Lesson 1 could be on its way to your inbox in a matter of moments.
Click on Newsletter above to subscribe now.


Here's to your online success!

Thomas A. Hall,
YourInternetBusinessMentor.com


Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Wednesday, February 21, 2007

Can I Show You a Way to Earn Extra Cash?

As a valued reader, I want to show you an exciting opportunity that is currently earning thousands of other netrepreneurs huge incomes every single month without the headaches of actually selling your own product!

The fact is, I don't typically endorse other people's products, never mind business ventures. However, after generating some serious profits doing nothing more than making a few simple recommendations, I just knew THIS WASN'T A SECRET I COULD KEEP TO MYSELF.

The "Insider Secrets to Marketing Your Business on the Internet" course is the #1 best-selling Internet Marketing course online -- and now you have the UNIQUE OPPORTUNITY to recommend this quality product to your visitors, customers, and subscribers, and...

EARN A $65 COMMISSION ON EVERY COPY SOLD!

This means that you can easily:

A) CAPITALIZE ON THE LIFETIME VALUE OF CUSTOMERS you may have from an existing e-business by sending them "backend" offers for the course. (Statistics have repeatedly shown that, of the people who have bought from you before, 36% WILL BUY AGAIN!)

B) EARN 250% MORE SALES than you would promoting your own product by making a "friendly recommendation" as opposed to pushing your own product or service.

... All without the usual hassles and expense of product development and fulfillment!

It's extremely easy to do because you just post a link, a banner, or a short letter of recommendation on your web site -- or perhaps recommend the course in your newsletter or e-zine -- and then COLLECT A PERCENTAGE OF THE PROFITS (called a "referral fee") when a sale is made!

You don't ever worry about:

- Collecting the money

- Packaging the product

- Shipping the product

- Customer service

... or anything else for that matter! You just do the promotion and collect your referral fee from the resulting sales!

Typically, affiliates who have web sites with low traffic earn between $400 - $900 per month, affiliates with medium traffic sites earn anywhere from $1,200 - $2,700 per month, and heavy traffic sites can expect $4,000+ per month. Their top affiliates are earning $8,000+ every month!

So if you'd like to learn how you can join the Internet Marketing Center's Affiliate Program today -- at absolutely no cost, with absolutely no risk -- and start profiting from products that are earning current affiliates thousands of dollars every month, then I highly recommend visiting...

http://www.marketingtips.com/sr/t.x/886089

But don't hesitate. I'm posting this because wI'm kicking myself for not joining sooner, and as a valued reader, I don't want you to lose out by making this same mistake.

For more tips and tricks, make sure you subscribe to my weekly newsletter at: www.YourInternetBusinessMentor.com

Here's to your success!

Thomas A. Hall,
YourInternetBusinessMentor.com

Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Saturday, February 17, 2007

"Discover how to easily claim a HUGE portion of the $86,000,000 spent on eBay every day!"

Review: "The Insider Secrets Of An eBay Millionaire" by Derek Gehl and Brandon Dupsky

I've just finished devouring the brand-new "Insider Secrets Of An eBay Millionaire" by Brandon Dupsky and Derek Gehl, and I've got to tell you, it is by FAR the best system for making a life-changing income on eBay that I've come across!

Don't be embarrassed if you've never heard of self-made eBay millionaire Brandon Dupsky before. After all, he likes to fly "below the radar" (which gives him more time to focus on his booming eBay business!)

But what you should know about him is that he's just a regular guy who got his start on eBay by selling a few odd-and-ends he found in his basement...

... and since then, he's refined his techniques to the point where he made $8 MILLION in just one year!

And what's really great is that Brandon has agreed to team up with Derek Gehl, the well-known Internet marketing expert who is responsible for over $40,000,000 in online sales!

... together, they can show you everything you need to know about profiting on eBay!

I'm talking about information like...

- Where to find in-demand products that you can buy for cheap and resell for massive profits!
- How to attract TONS of bids and make HUGE profits on every single auction you list!

- How to CREATE stunning listings that grab the eyeballs of eager bidders!

- How to easily rake in even MORE cash by establishing a glowing feedback rating!

- How to eliminate 90% of all eBay headaches by setting up foolproof payment And shipping systems!

- Techniques for driving 1,000s of qualified bidders to YOUR auction listings!

- And much more!

And if you have an existing Internet business, they can show YOU how you can use your current business to tap into the 2,000,000 visitors who come to eBay every day!

I give this eBay profit system the highest rating possible!

It includes a huge 237-page guidebook PLUS over 4 solid hours of audio instruction on 4 CDs...

... and contains every tip, strategy, and secret there is for getting started on eBay today, earning your first profit by tomorrow -- and making a life changing income of potentially $100,000 or MORE in your first year!

PLUS -- the live recorded conversations between Derek and Brandon are indispensable for explaining in detail the most powerful auction strategies that other eBay "Power Sellers" don't want you to know!

I strongly urge you to check out Brandon's eBay profit-generating system as soon as possible! Click here for a FREE preview.



For more tips and tricks, make sure you subscribe to my weekly newsletter at: http://www.yourinternetbusinessmentor.com/

Here's to your success!

Thomas A. Hall,
YourInternetBusinessMentor.com

Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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The Amazingly Simple Home Business Secret That Stuffs 5 Commission Checks into Your Mailbox Every Month on Autopilot

==========================================

This home Internet business is amazing.

I just stumbled on an amazingly simple home business secret that stuffs 5 commission checks into your mailbox every month on autopilot.

WARNING:

If you think making money online is difficult, this will completely blow your mind… It’s the easiest way possible to earn multiple streams of Internet income that I’ve ever seen.

The power of this business is it’s simplicity.

- It takes 3 simple steps to set up.

- 99% of the work is already done for you.

- It costs less than $100 to get started

- The income you generate is residual (meaning you get paid over and over again)

- The market for this opportunity is absolutely huge, and it is constantly growing.

- You earn 5 streams of automatic income which means if 1 stream slows down, you’ve got 4 more checks coming in monthly…

- No previous experience is required.

Here’s the inside story…

The fastest growing niche market online is the massive group of people looking for an easy way to make money on the Internet. This is a multi-billion dollar industry that is growing exponentially larger every single day.

If you’re not capitalizing on that market, you’re completely missing out on a ton of money that could be yours for doing practically nothing. It’s *THE* opportunity of the century.

What you need…

You need a turn-key solution that gives this hungry group of prospects everything they need to make money online IMMEDIATELY.

People are extremely impatient… THEY NEED IT RIGHT NOW.

If you can point them to a link that gives them everything they need INSTANTLY (including hosting, professional website design, pre-written autoresponder campaign, in-demand products to sell, step-by-step marketing instructions, video tutorials and comprehensive support all for less than $100) you’ll be their hero. In fact, you would have been my hero too when I first got online if you showed me a solution like that…

Well, that solution exists right now and I’m making an absolute killing from it… simply by putting a link on my website.

Here’s what I did…

I followed the 3 easy steps discussed on this site:
http://www.YourInternetBusinessMentor.com/pips.html

Once I did that, I was given this link:
http://www.YourInternetBusinessMentor.com/pipsindex07.html which was coded with my affiliate IDs for 5 money-making programs along with a few very simple steps on how to add that link to my website.

So I added the link to my site and then forgot all about it…

What happened next blew my mind…

I woke up the next morning and checked my email as usual. To my surprise, I had several commission notification announcements in my inbox…

Then 30 days later I received the 5 commission checks in my mailbox.

Now these checks arrive each month like clockwork… and they’re getting bigger every single month.

Needless to say, I’m adding this link to all of my sites now.

Why it works…

It works for 2 reasons:

REASON #1: The market of people who are looking for an easy way to make money online with their own e-business is already MASSIVE and it’s getting bigger every day. This inexhaustible market of potential customers is the driving force behind the success of this formula.

REASON #2: Most people actually lack the motivation to do the necessary work themselves, so they’re always looking for the easy way out. They’re looking for anything that allows them to reap the benefits without having to do all the legwork themselves. The creator of this amazing program understands this and does everything needed to get a person’s Internet business up and running in under 24 hours. The customer doesn’t have to do anything other than submit a simple form. What would normally take someone months to accomplish on their own can be done for them (for less than $100) in as little as 24 hours… It’s simplicity at it’s finest!

Conclusion…

This simple system is the easiest way to earn multiple streams of income I’ve ever seen…

I’m pulling in 5 commission checks every month now simply because I added one new link to my website.

It’s scary to think about how much money I lost by not knowing about this earlier!

What I would do if I were you…

If I were you I would add this link to your website as fast as you can. In fact, I would add this link to every website you own. And if you have a blog, newsletter, ebook or anything else I would add it to all of those too.

By tapping into the largest online market of all you can make an absolute fortune for doing almost nothing.

You can get your link now by following the steps listed here:
http://www.YourInternetBusinessMentor.com/pips.html

Simply sign up, get YOUR link, add it to your website and start earning 5 new streams of automatic income right away. It doesn’t get any easier than this.

If you don’t have a website already…

If you don’t have a website already, DON’T WORRY. You’ll get one of those too when you sign up through the link above.

You also get a step-by-step “30 Days To Success” Internet marketing action guide that will put you on the fast-track to profits with this turn-key system for automatic profits.

Everything has already been thought of and done for you… All you need to do is “plug-in”… and profit!

Enjoy the EASY extra income this system brings you.


For more tips and tricks, make sure you subscribe to my weekly newsletter at: www.YourInternetBusinessMentor.com

Here's to your success!

Thomas A. Hall,
YourInternetBusinessMentor.com

Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Friday, February 02, 2007

Do You Know The Holy Grail of Internet Marketing?

Collecting e-mail addresses is one of the most important things you can do to help promote your business. This one thing is more important than almost anything else you will do. How do you gather these needed addresses? Here are 7 Ways to Collect Email Addresses and Build Your Mailing List.

==========================================

=> Way #1 - OFFER A FREEBIE

You have to give in order to receive. If you want people to offer up their email address, you’re going to have to offer up an incentive.

=> Way #2 - USE POP-UPS

Pop-ups are one of the most common methods you can use to capture email addresses and build your email list quickly and with ease provided you use them responsibly. Simply construct a web page containing code for a form and set the page to open (pop up) when visitors ENTER OR EXIT your site.

- Word to the Wise: If you need a pop-up, you can pick one up F-R-E-E (there’s that word again) from Empowerism at: Empowerism

=> Way #3 - USE POSTCARDS

If you have a mailing list that contains snail mail (street) addresses, convert it into an email list by sending out a postcard and inviting people to VISIT YOUR WEBSITE to receive a gift of some kind -- a report, a discount coupon, etc. Visitors don’t have to pay in order to receive their gifts, they simply need to enter an email address.

=> Way #4 - SUBSCRIBER BOX ON EVERY PAGE

This is a clever trick that so many people overlook. Put a RESPONSE FORM ON EVERY PAGE of your website offering a newsletter or other freebie. This will increase the number of email addresses you capture exponentially.

- A Word to the Wise: If you don’t know how to create an opt-in form, no worries. Empowerism has a foolproof build your own tool made just for you! Just click here and create an account: at: Empowerism

=> Way #5 - CONTESTS

Contests very often prove to be a good way to generate traffic and buzz for your business. Create a contest and put a form on your site or in a pop-up box. The entry "fee" is their email address.

=> Way #6 - DISPLAY YOUR AUTORESPONDER ADDRESS

Most people give their website link when they place solo ads, ezine ads, or other marketing messages. To be one step ahead of the game in collecting email addresses, LIST YOUR AUTORESPONDER ADDRESS instead of your URL. This way you can capture email address and funnel them into your follow-up sales letters.

-Word to the Wise: Don’t have an autoresponder? GetResponse will give you one, and make sure you know exactly what to look for to find the "pick of the litter." Just click here and create a free account: at: GetResponse

=> Way #7 - JUST ASK

If you’re chatting with a prospect on the phone or a potential customer stops by your place of business, don’t be shy: ask for an email address or business card (which usually includes their email address).

For more tips and tricks, make sure you subscribe to my weekly newsletter at: www.YourInternetBusinessMentor.com

Thomas A. Hall, YourInternetBusinessMentor.com

Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant,
Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic
That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Is Email Marketing Dead?

Quite the contrary.....

As you may have learned by now, e-mail marketing is one of the most important aspects of online-sales when done respectfully and ethically. Tips for success include using appropriate e-mail etiquette at all times.

  1. Format lines in e-mail to wrap at around 65 characters or less
    which helps prevent eye fatigue, and makes reading your e-mails
    much easier on your reader.
  2. Using All caps is the equivalent of yelling in an e-mail. An entire e-mail written in all caps turns people off.
  3. Be sure that there are no grammatical errors in your e-mails. Mistakes make your reader instantly question the credibility of your company.
  4. Remember that an e-mail is the first thing most clients view from your company. Make sure that you create a good impression. And in email, the first impression is always visual -- a consumer Looks/sees, before he/she reads.
  5. Don't use color fonts in your message. Do use Black text on a White background. When you "speak" in black-and-white, people will give their full attention to your message without being distracted by your color scheme.
  6. Don't use uncommon fonts, if your addressee doesn't recognize the font you are using they could just see gibberish instead of your message.
  7. Don’t use flashing buttons or banners in your e-mails.
  8. ALWAYS USE SIGNATURE TAGS. Today, it's common practice on the Internet to tell people about your product or service with a SIGNATURE TAG, which is 3-6 lines of text (usually) that is automatically added to every message you send. You can see my signature tag below.
  9. Remember to use email respecfully and ethically. Never use techniques such as spam to try and get your message across. You're sure to lose clients that way and possibly lose even more.

For more tips and tricks, make sure you subscribe to my weekly newsletter at: www.YourInternetBusinessMentor.com

Here's to your success!

Thomas A. Hall, YourInternetBusinessMentor.com

Do you Know The 3 Key Ingredients Necessary To Snatch UpInstant, Highly Responsive Traffic To Any Website On A ZERO Budget? Find out EXACTLY What They Are At: http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth"Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales In Ten Days Or Less! http://www.YourInternetBusinessMentor.com/onlineprofits/

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Sunday, December 31, 2006

Here's To a Very Happy End to 2006

Hello...

As I sit here in my favorite spot in the house (my home office)...
with just 6 and a half hours to go before the end of 2006, I find
myself overwhelmed with thoughts.

2006 has been such a great and wonderful year, and I have so many
things to be thankful for I don't know where to begin.

The fire is burning in the living room and my yellow Lab "Sage" is
by my side. My wife is behind me at her computer taking care of a
few last minute items. We should both be getting ready to toast the
New Year, but I just can't help myself to send out one last message
to all my new friends and customers of 2006.

I just can't believe what a difference a single year makes.

One year ago I was anxious about moving into a new line of work.
One year ago today I was nervous about branching off into a whole
new area of Internet Marketing and Coaching in my home business and
one year ago today I was convinced 2006 would be my best year ever.

Today, I've experienced great success in my line of work and my
home business has allowed me to reach out and help numerous people in
achieving their own goals and aspirations.

But most importantly, 2006 has blessed my wife and I with a child that
is expected in just about two weeks from today.
(No alcohol for us tonight) LOL.

And now I'm convinced the greatest years to come are the years ahead.

I just wanted to take a moment and say thank you to
all of my clients and readers for taking the time to read my reports
and Online Marketing eCourses. I truly hope you have gotten all you
want out of them and more. I truly believe it is all about your
customers and you have to over deliver and offer them more value than
they are expecting to set yourself apart.

I'm excited about 2007 and look forward to launching many more free
e-Courses and reports (and some I may charge for) - after all you can't
give everything away for free - lol.

I know..., after all, that if it wasn't for all of you, I would not be
able to sit here in my home office and enjoy the work that I do. I
realize my whole purpose here is to help others like you achieve success
in their own online and offline ventures.

For one last motivational tip and insight for 2006, if you haven't
already done so I highly recommend the following three books.

In a sense you could say these three little books have changed my life
and the way I think forever. Keep an open mind and pick one of these
little books up the next time you're browsing Amazon.com and read a few
pages for yourself and you'll see what I mean.

The books are:

"Think and Grow Rich" by Nepolean Hill.

"Rich Dad, Poor Dad" by Robert Kyosaki

"Multiple Streams of Internet Income" by Robert G. Allen.

Well, I think that about wraps it up for 2006 and what a great year it's been.

With that, I would very much like to here your feedback on my products
you have read over 2006 and any additional products/reports/ideas you
feel would benefit you in 2007.

I look forward to reading your comments/feedback and I wish you all
a very blessed and prosperous 2007.


Here's to your success!


Thomas A. Hall,
YourInternetBusinessMentor.com



Do you Know The 3 Key Ingredients Necessary To Snatch Up
Instant, Highly Responsive Traffic To Any Website On A ZERO
Budget?
Find out EXACTLY What They Are At:
http://www.YourInternetBusinessMentor.com/onlineprofits/

One Ultra-Resourceful, Underutilized, Low-Cost "Stealth"
Marketing Tactic That's Guaranteed To Increase Your Traffic
& Sales In Ten Days Or Less!
http://www.YourInternetBusinessMentor.com/onlineprofits/

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Saturday, November 18, 2006

"Price Doesn't Sell... A Salesperson Sells"...

Are You Foolishly Giving Away Your
Profits Just To Make The Sale?

Don't Get Sucked Into The "PRICE WAR" Game!

Your competition sells good stuff. You sell good stuff. Your competitor's customer service is adequate. Your customer service is adequate. Their products are new and inviting. Your products are unique and impressive. Sounds like an even battle...right? So how do you get the sales without giving away your profits and lowering your price?

Let's face it... We all know that competition online is enormous. But just assume for a minute that a lower price isn't an option. If you weren't able to lower your prices, how would you convey value to your customers? What could you do as a salesperson to make your customers fall head over heals in love with you... and ultimately GIVE YOU THE SALE...AT ANY PRICE?

What if you owned a nice cozy boutique down on the Main Street in your hometown? A great location...nice exterior... bright red awning... lots of traffic passing by... free parking.... the trendiest decor... HUGE neon sign out front....the WHOLE NINE YARDS!

• What would you do to bring new customers in the door?
• What would you do to insure you made a sale once they were inside?
• Would you keep in touch with a customer after they left your store?
• How would you handle those "Window Shoppers" who were just browsing?
• Would you display a "no questions asked" return policy in your store?
• Would you have a phone number your customers could call?
• Would you offer layaway plans... payment plans?
• Would you accept different forms of payments from customers?
• Would you offer your own "IN STORE" credit plan?
• Would you offer an incentive for customers who bring a friend by to shop?
• Would you offer FREE delivery on "Larger" items at no additional cost?
• Would you offer a free gift just for stopping by?
• Would you have "Special Sales & Discounts" for first time buyers?
• OVERALL... What would you do to make purchasing an item at your store a more pleasant and rewarding experience than from your competitors?

I hope you grasp the point here....

Just as with a "brick and mortar" shop, you need to apply the very same principles to your online store. The actual steps that need to be taken to accomplish your goals might be somewhat different online versus a "brick and mortar" shop, but the same basic principles still apply.

But undoubtedly, the BIGGEST hurdle you face each day in online sales isn't designing a flashy website or finding a million products to sell. The biggest hurdle you face daily is YOU! If you aren't consistently selling at YOUR PRICE, chances are it's because of something you, as a business owner, are doing less effectively than your competition. In other words....

YOU NEED TO BE ONE HELL OF A SALESPERSON!

I know... I know... When most people think of a typical salesperson they imagine a "pushy" used car dealer or an annoying insurance rep. But those so-called "product-pushers" aren't really salespeople at all; in fact, with all their
"cheesy" one-liners and borderline "unethical" selling techniques… most are no better than professional peddlers.

And then you also have the "so-called" salesperson who's really just a cashier in a fancy suit....

"Can I help you?"

"NO! I'm just looking, thanks!"

"Oh...OK then. If you need anything just let me know"..... AND AWAY THEY GO!

They're not really salespeople.... Are they?

Online... EVERYONE IS "JUST LOOKING", BROWSING, WINDOW SHOPPING, and KICKING THE TIRES!!!!! That means... You really need to elevate your game! After all, you don't have the same advantages online that come with face to face
selling - a pretty smile, or an outgoing personality, etc. - so you really need to raise the bar!

You have to create opportunities and take advantage of every one. Selling online isn't much different than selling face to face. And there are a lot of "tricks of the trade" that you can learn to create traffic and bring in customers, but if you’re not a SUPER salesperson once you get the traffic, chances are, you're simply giving away your profits just to make that sale.

The Phone Call From My Big Brother!
(This phone call was actually the primary reason I chose this topic for this newsletter)

So here's the story....

My brother calls me the other day - his typical Sunday phone call - just to see how tha family is doin', get the scoop on the family gossip, rub it in about his long vacation ya know -- just to basically shoot the bull...

Anyway... In conversation, we get talking about some ongoing problems he's been having with his car (nothing new here), and he mentions that he finally got rid of it and purchased a new minivan.... FINALLY!... But a minivan I'm thinking.... What gives?

He loved his car... A nice little black sports car he just couldn't seem to part with since his younger days (Maybe it has something to do with that mid-life crisis thing - the one Dr. Phil talks about on TV).

To say the least... I was a bit shocked... but not as shocked as I was when we delved a bit further into the conversation...

I really didn't think he would've ever parted with his car. It was his pride and joy. AND NOW A MINIVAN! A MINIVAN! I'm thinking... What's this world coming to? MY "HOT SHOT" BROTHER in a minivan... I never thought I'd see that day....

Actually, I'm just being a bit facetious about the whole thing....

In reality, him and his wife have a new baby on the way, plus they both like to travel a lot, so a minivan is definitely a better fit for them at this point in their lives. ...but I still had to twist the knife.. right? After all, that's what brothers are for...

So there I am... harassing him about being the new "Soccer Mom" in town when he cuts me off and begins rambling on... telling me all about the hundreds of bells and whistles this vehicle has...

• A DVD player in the back
• a kick butt stereo
• 12 disc CD changer
• power seats
• power doors
• power this
• power that
• power everything

...blah...blah...blah.... He rambled on for so long about all the features that I'd swear it was a "ONE OF A KIND" prototype that sold for $100,000.

"It has this...It has that... And did I mention the leather ...blah...blah...blah..."
Of course, being the conscientious and caring brother that I am (a little pat on the back never hurts), I finally got a word in edgewise and asked him the altruistic question....."How much did it cost?"

C'mon now!... I'm his little brother... Of course I had to ask. I wouldn't be the loving, caring, "best brother in the whole wide world" if I didn't ask.... Right?

Now here's the kicker...

What does my brother say?

"Hmmmmm....
I'm not quite sure what the exact total was....I'd have to check the paperwork!"

Now I'm practically on the floor.....

Alright then... approximately? How much APPROXIMATELY...did it cost?

Now... I'm thinking...How much does a minivan with a million options - leather interior, rocket boosters, infrared laser beam navigation, auto-pilot .... can drive on land or water... yada, yada, yada, go for these days?

He says... "If my memory serves me correctly... I think it was around $34,000."

You think? YOU THINK?

I couldn't believe he didn't know (right down to the nickel)...
I know I'd remember the exact amount if I purchased a new thirty something thousand dollar van!... But wait! It gets better...

Now he hits me in the back of the head with a baseball bat.......

THE PRICE WASN'T THAT IMPORTANT TO ME TO BE HONEST!

I liked the van so much I would've spent $50,000 on it!

Okay...Okay... I knew what he meant. He was excited about the new van and he just wanted the darn thing. I've been there myself. I'm sure we all have. I knew he wasn't serious about the $50,000, but I got the point. So I continued to pry a bit ....

"Well, did you at least get a nice discount off the sticker price?"

Now, he totally ignores my question and says... "It even has a "built in" car seat for the new baby" Is that great or what?"

Then he goes on to say.....

"We were soooo lucky! Our salesman was great. Kim (his wife) is so excited because this van is going to be a godsend when the new baby arrives, and believe me, there's no doubt in my mind that it was worth every penny..."

And now his GULLIBILITY really starts to show...

He continues...

"AND talk about perfect timing... this model was the only one left on the lot. They probably won't have another one of these babies in for months. The factory can't truck em' to the dealers quick enough... If I didn't buy the van that day, another customer was coming in with a deposit to buy it that evening, so our salesman really went out of his way to help me put the deal together because he knew we really NEEDED IT... ( HE SAID NEEDED!!!)

... PLUS people are willing to pay top dollar with no discounts on these things.... They're ONE HOT COMMODITY RIGHT NOW!"

"PLUS...He gave me an unbelievable deal on my car as a trade...... "

"PLUS...PLUS... PLUS... PLUS...!"

I just sat with the phone against my ear (sitting on the floor now) and listened! He went on and on about what a terrific salesperson this guy was. Kim purchased a car from him a few years ago (she was referred by a co-worker) and he's always kept in touch with her to make sure the car didn't need servicing or anything. And to top it off... he always gives her his "Demo" car to use when the car was being serviced. He's a really good guy.....

And then he asks me... "What other salesman do you know that would do that?"

And he went on..."All of our friends buy cars from him because he really cares about his customers... even AFTER THE SALE - and that's really important. Plus... he even went out of his way to convince his sales manager to throw in a lot of freebies for us - car mats, undercoating, a free oil change..."

"You know he really didn't have to stick his neck out like that JUST FOR US! I can't imagine him doing that for EVERYBODY! We'll definitely go back to him again when it's time to buy a new car. I'll recommend him to everybody we know!"

...... blah.... blah... blah.... blah... blah...

He continued....

"AND GET THIS... He gave Kim a $50 gift certificate at our favorite restaurant just for bringing me in to see him......How nice was that? He does that for all his customers who refer someone in to him! That's really nice of him....isn't it?"

blah...blah...blah...blah...blah...

FINALLY, he stopped rambling and we finished our conversation. I again congratulated him on the new purchase (I was sincerely very happy for him....REALLY!) and I hung up the phone and just sat there thinking......

Now folks... PLEASE understand something.... My brother isn't a dummy! He spent several years in the military to pay his way through college, then obtained a degree in software engineering, then ran a company in New Jersey for several years, then moved to Texas to run his own small business. He really is an intelligent guy to say the least!

So he really had me thinking...

What makes an intelligent guy like my brother go out and buy a $35,000+ vehicle and not know OR SEEM TO CARE about the price - plus feel like he was treated like royalty, PLUS think he got the deal of a lifetime...plus...plus...plus...?

And then it dawned on me...

HE SIMPLY MET ONE HELL OF A SALESMAN!

It really is profound when you think about it. My brother isn't a wealthy guy. He and his wife save a good portion of their income towards their retirement. They both live well within their means. They both work their tails off to provide a decent living for themselves. They're not in debt up to their eyeballs. Basically, they're just average folks who work hard for what they have. And from my observations, they (usually) make sound purchase decisions.

So... take a second and think about this "OH SO WONDERFUL" car salesman?

Here's a guy who probably makes $250,000 a year selling cars (where most car salesman in the area probably make about $50,000 a year).

What separates him from the rest of the crowd? Obviously, from talking to my brother, he doesn't give these things away. On the contrary, he undoubtedly holds a big profit.

When you break it down it's pretty simple....

1. My brother purchased his van from him because he was referred to him by someone else.

Lesson: Setup An Affiliate Program... It's a must!


2. His wife had previously purchased a car from this salesman and had a great shopping experience so she recommends him highly to everyone.

Lesson: Treat your customers like Gold and they'll come back again and again... and bring their friends!


3. All their friends buy their cars from this salesman.

Lesson: Good service travels like a wildfire (especially online). Bad service...EVEN FASTER


4. Their whole group of friends refer people to buy from this salesman.

Lesson: Again... Word travels fast. You don't need a huge advertising budget. Just provide GOOD SERVICE!


5. This salesman follows up and stays in touch with his customers - Calls to see if they need him to schedule any service on the vehicle, etc.

Lesson: Create a mailing list and KEEP IN TOUCH with your customers. They're your lifeblood...
your FOUNDATION!


6. This salesman goes out of his way to accommodate his customers who have already made a purchase in the past - The use of his DEMO vehicle when their car is in for service, scheduling their service appointments for them, etc.

Lesson: Do something special once in a while for those customers who've already purchased from you. They'll be overwhelmed with gratitude and at the very least... tell their friends!


7. He adds perceived value to his customer's purchases - (FREE floor mats, FREE oil change, undercoating) - even though the dealership probably does this for all their customers -- he looks like the hero.

Lesson: Give your customers an offer they can't refuse. Throw in some "Freebies" that cost you little or nothing and include them in with their purchase FREE! The perceived value goes a long way....


8. He made my brother feel special - "He doesn't do this for all his customers.. He really went out on a limb for me on this!"

Lesson: Everyone wants to feel special! Do things to make your customers feel special (and you don't have to lower your price to do this). Repeat sales will surely follow...


9. He gave a nice referral bonus to my brother's wife for bringing my brother in - a nice gift certificate for dinner at their favorite restaurant.

Lesson: Give your affiliates a valuable (perceived) incentive to send customers your way. They'll be your best advertising....


10. He'll keep in touch with them to be sure there isn't anything else he can do TO HELP THEM OUT in the future.

Lesson: - Again, KEEP IN TOUCH with your customers through a MAILING LIST! You're GUARANTEED another sale when they're ready to buy again....


11. He created urgency in the sale - "This was the last one left and someone else was coming in to put a deposit on it if I didn't take it"

Lesson: Offer "Limited Time Offers" and "Weekly Specials". Your customers won't want to miss out on an incredible deal!


12. He built a ton of benefits out of the features of the vehicle - My brother couldn't stop telling me about all the bells and whistles this van had and how it would make his life so much easier when the baby arrived! Quite frankly... most new vans probably have these same options available... but to him this van was a unique "One Of a Kind" SUPER VAN that he couldn't live without.

Lesson: Sell the BENEFITS of your products, not the features! Tell your customers WHY a feature will BENEFIT them! Customers buy with their emotions much easier than with their logic....

Do you see how a SUPER salesman uses his selling skills to create value in his product, create urgency in the sale, make his customer feel SPECIAL, that they not only "want" but NEED their product, and yet still hold onto all the profit in the sale?

You need to implement those same concepts into your own business online. Online, your business is just YOU!... YOU'RE THE SALESPERSON! Ultimately, you need to be a much better, MUCH SMARTER, salesperson than your competitor.. The absolute BEST salesperson you can be! The better salesperson always wins! Don't settle... Take a proactive approach with your customers. Don't wait for them to come to you! That's when you'll see the BIG MONEY coming in!

My Final Thoughts...

Remember to always put yourself in the mindset of your customer. It's your job to build as much "PERCEIVED VALUE" into your offers as HUMANLY POSSIBLE so that your customers simply can't refuse.

Ask Yourself... What can I do to create an offer my customers simply can't refuse? When you master this skill, I guarantee.... Your profits will explode!

In closing, I simply wanted to offer you this interesting selling fact....

In recent surveys from online shoppers, the question was asked, "Regarding your most recent purchase online, what was the key factor that influenced your decision to make your purchase from a particular company?"

The following answers ranked higher in their decision making than "BEST" or "LOWEST" price:

• Received A Promotional Email - (start a mailing list!)
• Portrayed A Professional Image - (build a nice website!)
• Seller's Reputation - (build your auction rating!)
• NO RISK Return Policy - (Make an offer they can't refuse!)
• Referred By A Family Member Or Friend - (Start an Affiliate Program!)

With all these factors ranking higher by online shoppers than "Lowest Price", do you still feel like you need to have the lowest price on a product to make the sale?... I certainly hope not!

It's your life... and YOUR business! You control your own income! Everyday, you should be brainstorming about different methods and clever techniques you can use to attract new customers....And remember....

Your website is your salesperson.....

• Make a great first impression
• Be A Professional
• Show your personality
• Get your prospects contact info
• Give away some "Freebies" just for stopping by
• Keep in touch
• Get feedback
• Ask for referrals
• Gain their trust and establish a relationship.... Then, and only then, go for the sale!

Until next month,

Here’s To Your Success…

Thomas A. Hall
http://www.YourInternetBusinessMentor.com/


Do you Know The 3 Key Ingredients Necessary To Snatch Up Instant, Highly
Responsive Traffic To Any
Website On A ZERO Budget?
Find out EXACTLY What They Are At:
http://www.YourInternetBusinessMentor.com/onlineprofits/


One Ultra-Resourceful, Underutilized, Low-Cost "Stealth" Marketing Tactic That's Guaranteed To Increase Your Traffic & Sales...
In Ten Days Or Less!
http://www.YourInternetBusinessMentor.com/onlineprofits/

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Friday, November 17, 2006

Discover A Jealously Guarded 'One-Two' Punch That Will Spellbind Your Customers And Have Them Instantly Raving About Your Business!

Do you sell products online? Do you offer a service that you're confident is as good as, if not better than your competition? If so, then I'm sure your website must be riddled with page after page of customer testimonials to prove it.

If not... Then without a doubt, you're doing something drastically wrong! Authentic, detailed customer testimonials can be your greatest selling tool!
Have you ever noticed how the vast majority of successful businesses - whether selling a product or a service - use this one extremely important selling tool in all their sales presentations - both online and off?

It's a proven fact that genuine, verifiable testimonials convert more prospects into buyers! And your web site sales can definitely benefit from this hypnotic and powerful tool. Testimonials are the one selling tool that you can't be without in ecommerce.
Best of all, you can quickly and easily have dozens of testimonials loaded in your sales arsenal, firing your biggest guns, if you understand how the process of soliciting a quality testimonial works....
*******************************************
"... I'm just writing to say that your product is wonderful! I've purchased many other widgets online, but your widget is by far the best widget ever. And it arrived extremely fast. Your customer service staff was also a pleasure to work with. I will be buying many more widgets from you in the future! Thank you for the excellent product and service...."

Susan B. Customer
http://www.susanbcustomer.com

********************************************
As an astute business owner, do you sometimes wonder...

"Just how do these companies pull it off... Why do their customers take such initiative to tell the world about their wonderful experience, while most of my customers seem to purchase my product or service and then fade away into a black hole somewhere in cyberspace?"

Well, there's an altruistic question you need to immediately ask yourself....

"How many times have I followed up with my customers and actually asked them about their shopping experience?"

The fact is, if you sell a product or service online, there's no "sneaky little trick" or "magic formula" for obtaining authentic and powerful testimonials. The problem is... YOU HAVE TO ASK! And that's where most online businesses fall short.

Here's a perfect example...

Take a look at eBay. Here's a marketplace where anyone and everyone is buying and selling goods and services. Ironically, a buyer usually finds that their only reassurance in making a purchase is by reading over a "Seller’s Feedback". And guess what... everyone selling on eBay has feedback.
Why? Because ebay sellers ask for it! And they keep asking for it until they receive it. It's the ebay way of doing business.

If you've ever bought or sold an item on ebay, you know that feedback is by far a seller's most important selling tool. And most good sellers have hundreds, even thousands of testimonials from buyers telling the world about their wonderful experience.
Do you think this would still be the case if EVERY seller didn't immediately ask for feedback after a sale? Absolutely not! They too have to ask for it.... AND SO DO YOU!

So, how do you ask your customers for their testimonials without feeling like you're desperately seeking their praise or approval? Actually, it's quite easy and should be something you do methodically after each and every sale.

I've been known to pound the technique of customer follow up into the ground, and here again is no exception. You have to follow up with your customer to make sales, and you have to follow up with your customers to solicit their testimonials. Once again, it's just another example to demonstrate the importance of customer follow up.

Here's a guaranteed way to obtain the feedback your looking for...

After a sale (and you can incorporate this technique into a product sale or service), immediately send a confirmation email to your customer. In fact, most shopping carts will automatically do this for you. If selling a physical product, once their package ships, immediately send your customer their tracking number. Then, no longer than seven to ten days after their tracking number is sent, send another follow up email asking your customer if they received their package and if they have any questions or concerns that need to be addressed.

Now that's customer service at it's best!

At this point, your customer is now primed and ready for the pitch. Without fail, within one or two days after you've emailed your customer to be sure their package arrived safely (and you've also answered their questions), follow up with another email asking for their feedback about their shopping experience.

Think about it... your customer has placed an order, received an immediate confirmation of the sale, has been sent their tracking number via email, received a courtesy follow up email asking if everything is to their satisfaction, and has had any questions and concerns taken care of.

You tell me...is your customer now receptive and also overjoyed with their shopping experience? You bet your benny's they are! So now's the perfect time to follow up and ask for their feedback.
But you have to do so carefully because there's a right way and a wrong way to do it, and this is very important....
First, you'll want to start your email with a big THANK YOU. After all, you appreciate their business and you want to let your customer know this. Second, ask your customer for feedback about their shopping experience. Be sure to include a detailed survey directly in your email. THIS IS ALSO VERY IMPORTANT!

Even if you already have a feedback form setup on your website, in this particular case, you'll want to simply request a return email including the answers to your survey questions directly in your email.

Many studies have been done, and overwhelmingly, having your feedback survey directly in your email produces the best results by a staggering margin. But there's also one additional very important task you'll need to do before actually creating your feedback survey for your email.

Take out a piece of paper and write down your ideal testimonial. One you'd love to receive from a customer. Don't be shy! Let it all hang out.
• Write down how wonderful your product or service is.
• Include how fast you received the shipment.
• Boast about how the product has changed your life.
• Tell about how the gift made your loved one so excited they could barely breathe!
• Again, don't hold back or spare any of the finer details.
Write a testimonial that makes it seem like someone would have to be a fool not to purchase your product.
Now here's the clincher... It's time to dissect your own testimonial and turn it into a survey form that's guaranteed to extract the responses you're looking for. Once you have your perfect testimonial on paper, it's really easy to do.

Simply take your written testimonial and for each "compliment", transcribe it into a question. For example:
*******************************************
An excerpt from your pre-written Testimonial....

"When my product arrived, I was extremely impressed by the great packaging and care that was taken to insure it arrived safely."

Transcribe this into a Survey Question....

How was your item packaged for shipping? Was it boxed well?
Did it have adequate packaging materials inside to insure it would arrive safely? Was it addressed correctly and shipped according to your special instructions? Please be as thorough as possible in your answer:
Another excerpt....
"My wife couldn't believe that I was actually able to find this gift for her. She looked everywhere and couldn't find one."
Your Survey Question....
Had you been searching around the internet for this product? Was it difficult to find? If so, were you surprised to find it on our website?
********************************************
Do you see how important it is to ask the right questions to solicit your desired response? This is the most important aspect of your questionnaire. Be sure to ask detailed questions. If you don't ask, 99% of the time your customer's won't volunteer this information.
You have to ask!!!
By asking detailed questions, you'll be surprised at the responses you'll solicit from your customers. If - using the example above - this customer did have a hard time finding this product and eventually found it and made the purchase from your site, you can be sure their feedback will be PURE GOLD!

It's also extremely important to offer your customer's something in return for taking the time to respond to your survey. Your options here are endless.
• You could offer a free download targeted at your market.
• You could offer a free membership into the "member's only" section of
your site.
• You can offer free shipping on their next order.
• You can include a discount coupon towards their next purchase
The point here is, be sure to offer something of "real" value to your customer in return for them taking the time to respond to your survey questions. The "freebie" you'll be giving away will certainly be a valuable trade off for the feedback you'll receive in return.

Lastly, and most importantly, any testimonial you place on your website must be genuine. Never make up a fictitious testimonial. It's unethical and frankly, it's illegal. By using the techniques I've described above, there won't be any need to use phony claims on your website. You'll soon have more authentic testimonials from customers than you can handle.

After you receive a quality testimonial from a customer that you'd like to add to your website, contact the customer once again and obtain their permission to use their feedback on your website.
You can also include a Yes/No question in your survey asking permission to post their feedback on your site. The overwhelming majority of your customers won't have any problem in allowing you to do so. Also, be sure to offer a link back to their website if one's available. They'll appreciate the free advertising!

So... let me ask you once again....

Do you sell products online? Do you offer a service that you're confident is as good, if not better than your competition? Is your website riddled with page after page of customer testimonials telling the world just how GREAT you are?

If not... get to it... and watch your sales go through the roof!
Would you like to learn more marketing tidbits that can explode your sales through the roof?
Visit http://www.YourInternetBusinessMentor.com/onlineprofits/
for a FREE 12-Part e-Course download.

Until next month,

Here’s To Your Success

Thomas A. Hall
http://www.YourInternetBusinessMentor.com/


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